Working together with one of the top branding firms in the area we were able to evolve the Garner Brewer Martinez-Monfort brand. As a law firm specializing in land use and development it was important to bring the brand into a new era and a new position in the community. This well respected Tampa firm is growing and so the desire was to pay homage to their Tampa heritage but make a statement that they are expanding and making an impact in the corporate development arena. The new brand was developed to meet those goals but also give them a foundation to continue to move the brand forward by providing brand guidelines for future implementation.